All posts tagged audience

Without a unified CRM, the data landscape can look a little bleak. Stephen McMillan (American, born 1949). Zabriskie Point, 1976, 1976. Aquatint on paper, sheet: 22 1/8 x 29 3/4 in. (56.2 x 75.6 cm). Brooklyn Museum, Gift of ADI Gallery, 77.152.2. © artist or artist's estate (Photo: Image courtesy of Stephen McMillan, CUR.77.152.2_StephenMcmillan_photograph.jpg

Mapping the Data Landscape (Without a CRM)

One of my personal and professional goals for the Visitor Experience and Engagement department is to make more data-driven decisions. We’ve written A LOT about…

Read More