Silk-Goods Lane, Odenma-cho, No. 74 from One Hundred Famous Views of Edo

Here we see a boisterous procession of carpenters, among the most powerful artisans in Edo, a city built of wood. To the left is the great dry-goods house of Daimaru, in the prosperous district of Ōdenma-chō, suggesting the interlocked fortunes of Edo merchants and Edo builders. The shop sign to the upper left bears the slogan "Cash payment, prices as marked." This practice, established in Japan as early as 1683, broke down the traditional class-based relationships between seller and buyer, making all customers equal.